Marketing - MaxDiff - Diagnostic - Trace Plots

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Takes a MaxDiff hierarchical Bayes output created from Marketing - MaxDiff - Hierarchical Bayes and produces trace plots of the mean and standard deviation parameters for the distribution from which individual coefficients are sampled. For more information on how to interpret this output, see this blog post.

See MaxDiff Software or What is MaxDiff? for an overview of key MaxDiff concepts and resources.