DIY Advanced Analysis

This page contains materials from the DIY Advanced Analysis workshop run in London, 23 May, 2017, the workshop run in October on the 18th of January 2018, and the e-book series.

Notes

• File:DIY Advanced Analysis Handout 20170523.docx
• File:DIY Advanced Analysis.R
• File:Session 1 Correspondence Analysis.pdf
• File:Session 2 MaxDiff.pdf
• File:Session 3 Driver Analysis.pdf
• File:Session 4 Segmentation.pdf

Data

Correspondence analysis

• File:BigBrandAssociations.csv
• File:Cola Tracking - January to December.sav
• File:Animals.csv
• File:Carswitching.csv
• File:Sales.csv
• File:CSD.csv
• File:President.sav
• File:Technology 2012.sav
• File:Technology 2017.sav

MaxDiff

• File:Technology MaxDiff Design.csv
• File:Technology 2017.sav
• File:President.sav

Driver analysis

• File:Technology 2017.sav
• File:Stacked Technology.sav
• File:Stacked colas old.sav

Segmentation

• File:Consultant attributes.sav
• File:GSSforDIYsegmentation.sav