Multifactor Experiment

Related Online Training modules
Tables of Experiment
Types of Experiment
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A multifactor experiment is an experiment in which two or more factors are manipulated (e.g., price and product quality).

There are two main ways of analyzing multifactor experiments in Q[note 1]:

1. Using regression (linear, binary logit, ordered logit, multinomial). This is usually the preferred method for very simple experiments that do not involve repeated measures (i.e., experiments where people provide only a single response).
2. Using the Experiment question type, which permits analysis using Latent Class Analysis and Mixture Models. See Experiments Specifications for a description of how to set up experiments in Q and case studies for more information about the set up and analysis of multifactor experiments.

Notes

Further reading: Latent Class Analysis Software
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